Singers on Instagram: "“YUKON” is a heartfelt pop-R&B track off Bieber’s 2025 album SWAG, reflecting on love, family, and emotional anchoring. With pitched vocals, background ad-libs by 2 Chainz, and nostalgic references—like driving a Yukon—it’s a song about gratitude and devotion. The music video’s intimate visuals with Hailey and their son amplify its sincerity. via TT/lifebymichael"

Singers on Instagram: "“Yukon” by Justin Bieber is a heartfelt pop–R&B track from his 2025 album Swag. The song reflects love and personal devotion, inspired by Hailey Bieber’s old Yukon as a symbol of their relationship. Its black-and-white music video features intimate moments with Hailey and their son, highlighting family, warmth, and emotional connection. via TT/reallybrookelyn"

Singers on Instagram: "“Yukon” by Justin Bieber is a heartfelt pop–R&B song from his 2025 album Swag. Inspired by Hailey Bieber’s old Yukon, it reflects love, devotion, and personal connection. The black-and-white music video highlights intimate family moments, showcasing warmth, emotional closeness, and the deep bond between Bieber, his wife, and their son. via TT/perimartins4"