BritBox provides British entertainment to Australian audiences in a campaign via Kaimera and Uncommon Creative Studio.

So-called "low attention" channels could hold untapped value, if audiences are open to seeing ads there in the first place, according to research from Atomic 212°.

In this series, AdNews spotlights young talent in the Australian media, marketing and advertising sector. This time it's Carat programmatic associate Phoebe Garcia. How did you get here? Was this ...

Hearts & Science, working with cultural insights agency The Lab, has identified four long-term cultural shifts reshaping how brands need to connect with audiences. The findings were drawn from a data ...

Australian agencies are increasingly integrating programmatic digital out of home (pDOOH) into campaign planning, shifting ...

"We recognised we needed a talent of Matt's calibre to match our credentials in data, tech and effectiveness." ...

Publisher Hardie Grant Media has acquired creative agency Keep Left. Keep Left will join Hardie Grant Media’s network of ...

The National Basketball League has extended its multi-year media rights deal with ESPN in Australia and New Zealand, with all ...

Nic Hopkins, Google's head of news partnerships for Australia and New Zealand, said Google has partnered with AAP for several ...

Women's lifestyle publisher Are Media has unveiled a series of appointments across three of its homes brands: Australian ...

Droga5 ANZ, part of Accenture Song, has been appointed creative and strategic partner for the University of Auckland, with ...

Gumtree Group has appointed Christie Taylor national auto and state advertising lead for NSW and QLD. She will lead ...