College basketball NIL deals have hit staggering numbers
"Instead, multiple top guards have landed deals north of $2 million. The surge of spending comes as basketball war chests ...
Axios on MSN2d
Buffs to compete in new NIL tournament
The Colorado Buffaloes men's basketball team is taking part in an inaugural postseason tournament with more than just pride ...
Small-school NIL entrepreneurship: Moolah Kicks, shoes ‘built by and for female ballers’
Kitty Henderson says her name, image and likeness deal with Moolah Kicks has been a perfect fit. For most of this season, the ...
College basketball NIL event intends to expand to 32 teams, dubbed 'November madness'
The revolutionary multi-team event dubbed the Players Era Festival, an NIL-driven college basketball tournament that will ...
Axios on MSN5d
The new College Basketball Crown tournament is tying NIL deals to wins
The College Basketball Crown, a new postseason tournament, tips off its inaugural run on March 31 with 16 men's teams. What's ...
$500K NIL endorsement opportunity makes College Basketball Crown a game-changer
The College Basketball Crown is set to unveil a hefty $500,000 NIL endorsement opportunity. John Fanta spoke to three ...
NIL deals set to skyrocket at Crown Basketball Tournament
Madness continues, certain college basketball teams are gearing up for an exciting new postseason event: the College ...
Cincinnati Bearcats basketball playing for NIL package at College Basketball Crown
Cincinnati Bearcats basketball will have a chance at a $300,000 NIL package if they're able to win the inaugural College ...
What March Madness games are on today? Men’s college basketball tournament schedule for Sweet 16 and more
There has been a lot of talk about this year’s men’s NCAA Tournament being chalky. Whether it is because of NIL and the ...
2025 college basketball transfer portal: Live updates, entries, commitments, news powered by 247Sports
The NCAA transfer portal cycle for the 2025 college basketball season opened March 24 and will close on Tuesday, April 22. As ...
NIL Data Reveals Brand Motivations—with Basketball Players Taking the Lead
Seven of the top 10 most-endorsed athletes (including top five women) are basketball playersSTAMFORD, Conn., April 02, 2025 (GLOBE NEWSWIRE) -- SponsorUnited, the leading global sports and ...
In recruiting battle, lawmakers weigh whether to give college athletes a tax break on NIL earnings
At least four states are considering giving college athletes tax breaks on endorsement income. The hope is to give athletes a ...