Here are some of the best Hot Wheels collaborations we’ve seen over the years, with snazzy cars that should be in every ...

Mattel is marking the 50th and 40th anniversaries of Jaws and Back to the Future with collectibles for San Diego Comic-Con ...

Universal has made a big push to celebrate the 50th anniversary of Jaws, launching collectible toys, t-shirts, and Blu-ray discs. You can check out some of the other Jaws anniversary merch below.

Childcare experts called on Mattel to end a previously-announced collaboration with OpenAI that would implement the ...

After Mattel and OpenAI announced a partnership that would result in an AI product marketed to kids, a consumer rights ...

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created popular chatbot ChatGPT.

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP repackaging.

Toy maker Mattel is teaming up with OpenAI to develop AI-powered products and experiences based on Mattel brands. The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI’s ...

In a move set to revolutionize the global toy and family entertainment landscape, Mattel Inc., the powerhouse behind iconic brands like Barbie, Hot Wheels, and Fisher-Price, has announced a ...

The collaboration will combine Mattel's most well-known brands — including Barbie, Hot Wheels, American Girl and more — with OpenAI's generative AI capabilities to develop new types of ...

Is Mattel endangering your kid's development by shoving AI into its toys? The multi-billion dollar toymaker best known for its brands Barbie and Hot Wheels announced that it had signed a deal to ...