The latest adorable viral sensation in town, Noodoll plushies are touted to be the new Jellycat. We decode why people love them.

Xinhua writer Zheng Bofei POP MART has transformed from a niche Chinese brand into a global kidult phenomenon, captivating collectors across Europe with ...

Founded in Beijing in 2010, POP MART rose to fame through its original character designs and collaborations with emerging artists. Its IP-driven collectibles, especially the mischievous yet charming ...

For some, the collectible plush monster elf is a soldier of capitalism. For others, she’s a stylish charm, an emotional salve ...

Even Chinese singer Hu Yanbin was spotted spending 28,009 yuan on a Labubu x Vans collaboration via secondhand platform ...

One confusing trend that has taken over this year is the Labubu. The little monsters have become synonymous with luxury bags, ...

FILE-Toys themed on Labubu, a popular furry doll from Chinese toy company Pop Mart, are pictured during the opening ceremony ...

Another major part of Labubus' attraction is their "cutesy sealed plastic packaging". The dolls come in a "blind box", so ...

As Chinese retailer Pop Mart temporarily halts sales of its keychain gremlin doll Labubu in UK stores, Ellie Muir speaks to ...

China's Customs Law stipulates that transporting undeclared goods in excess of prescribed limits for profit-seeking purposes ...

China's Customs Law stipulates that transporting undeclared goods in excess of prescribed limits for profit-seeking purposes ...