Students can join Chipotle Rewards at chipotle.com, validate their college enrollment at chipotle.com/chipotle-u-rewards, and start with 1,000 bonus points. They can earn another 12 points for every $1 spent at Chipotle, and new members will get “special offers” tied to unspecified milestones.

Chipotle launches its first college rewards program, which includes everything from tumblers to bean bag chairs. Chipotle Mexican Grill Inc. You can find original article here Nrn. Subscribe to our free daily Nrn newsletter.

Chipotle Mexican Grill ( NYSE: CMG) launched its first-ever college-specific rewards program called Chipotle U Rewards. The program is aimed specifically at Gen Z students and is being marketed as a way for the chain to elevate the college experience by providing greater value at every stage of a student's academic journey.