Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...

The Carolina Panthers’ black panther head logo — with its piercing eyes and silver trim — has represented the franchise since ...

For Super Bowl 59 in February, the NFL had its standard logo at midfield and had its Super Bowl logos on both sides of the 50-yard line. The NHL regularly has its Stanley Cup logo on the ice.

Purdue Fort Wayne unveils new logos for their athletics department, with some changes more significant than others.

The University of Alabama in Huntsville has refreshed its athletics logos as part of a new identity rebrand, it was announced ...

Almost three years into retirement, Swiss still earns fortune from his personal brand, but you wonder how long schmoozing ...

The Boston Bruins have unveiled their “new brand identity” ahead of the 2025-26 season, including new primary home and away ...

The St. Louis Blues debut retro-inspired uniforms and new logos for the 2024-25 NHL season, blending vintage style with fresh designs. What do you think?

Chesapeake Baysox are expanding the partnership between Oyster Catchers and Cervivor with a redesigned logo and plans for ...

Gensler has revealed designs for a 22,000-seat stadium for the Chicago Fire FC soccer team that will be the anchor for The 78 ...

Ranking Utah’s best sports logos and uniforms — from college classics to bold new looks From Jazz notes to Mammoth tusks, Tribune columnist Gordon Monson weighs in on the state’s top looks.

Ball-in-glove: 1978-93 Chef's kiss. It's hard to even appreciate now how ahead of its time it was, using hidden imagery in an era when most sports logos were just block letters or little characters.