A view of Skims swim launching a massive 60-foot Kim Kardashian balloon at Times Square on March 4, 2025 in New York City. (Photo by Kevin Mazur / Getty Images for SKIMS) The giant balloon ...

Kardashian's unisex shapewear brand Skims celebrated the release of its new swimwear collection with the cheeky installation, which has been on display in Times Square since Tuesday. "OMG ...

A gigantic 60-foot balloon of Kim Kardashian in a bikini is now in the middle of Times Square. Kardashian shot the swimwear campaign for SKIMS in the Bahamas while wearing the same blue bikini.

For those who remember the “old,” louche Times Square, back before it became a shopping mall, the Skims balloon sculpture may conjure too another association: the inflatable sex dolls ...