One key strategy is to implement real-time identity verification for all platform users, especially sellers and affiliates.

Giant Food Store announced a new logo, company name on Wednesday, Feb. 26, 2020.

A store that states, "We accept all manufacturer coupons" will accept coupons with another store's logo or name on them - again, because that manufacturer will reimburse the store when it sends in ...

On the heels of its 30th anniversary, Cicis announced that it is going “Beyond Pizza” with a refreshed brand identity. The popular chain, with nearly 450 restaurants across the U.S., unveiled its new ...

It is the latest lawsuit filed by the Texas-based convenience store chain against a company with a similar name and logo.

Best Western International, the 69-year-old hotel company that started modestly with roadside inns, is re-inventing itself with a new name, logos and brand. Best Western Hotels and Resorts, as it ...

Walt Disney Imagineering shared photos of the new Test Track sign on Tuesday morning and we now have our first in-person look at it from the Walt Disney World Monorail, plus a new name for the ...

Washington’s NFL team unveiled its new name, logo and look Wednesday, a new chapter for a franchise seeking to commemorate its rich history while also embracing its future.

From cookies to Parmesan cheese, a wealth of store-brand alternatives are available at your grocery store. How can you tell when reaching down one she ...

Buc-ee's claims that Barc-ee's use of a similar name, logo featuring a cartoon dog, and product offerings creates confusion among consumers. Buc-ee's seeks to prevent Barc-ee's from further use of ...

The Range addresses store name as shoppers continue to spot 'hidden message' in logo It's not the first time The Range has had to clarify what it's actually called What's On By ...

Going “logo only” is a risky move for most brands, but Mastercard’s nearly two-year research on the topic revealing that a great majority of consumers recognized the symbol without the brand name ...