Content strategy refers to your overall vision and goals for content – a content marketing masterplan, if you will. A content plan ... sales team. The goal is now to encourage customers to take ...

Business plans help you plan your roadmap, state your goals, share your vision, and analyze your strategy. A business plan is an important and valuable tool for new as well as existing businesses.

Whether we’re marketing ... the omnichannel plan, and to help focus efforts on the beliefs / behaviours the strategy is looking to drive. 7. Implement an ‘analysis and action’ loop Where ...

The following is a 12-step template for writing foolproof sales letters. Every person has some form of buying resistance. The objective of your sales letter should be to overcome your reader's buying ...

Broadly speaking, current operating costs for most enterprises can be divided into four categories: business operation ...

Establishing a straightforward marketing strategy to track, measure, and optimize results to achieve reliable, repeatable success.

Explore the 4-part email framework leading businesses use to systematically improve open rates, boost engagement and increase ...

Gartner identified the 7 key commercial threats facing CSOs that could significantly impact their strategic priorities and ...

Prentis Beck-Sayers joined Netcoins as Director of Sales and Trading from Coinsquare ... pleased to report that an Omnibus Equity Incentive Plan (the“Omnibus Plan”) was approved, ratified ...

Small-business owners have some advantages compared to bigger companies when it comes to navigating economic changes.

SMM Action Plan The more ... ways social media marketing drives growth. Another SMM strategy that relies on the audience to generate the message is viral marketing, a sales technique that attempts ...

In November 1992, Mike Kennedy, the co-owner of Planet Comics in Oklahoma City, Oklahoma, rented a casket. Before the store opened, he arranged it inside the store and covered it in a homemade red ...