NewJeans also shared behind-the-scenes collage videos filmed with disposable cameras and camcorders, capturing candid and intimate moments. These extra elements added emotional depth to the ad and ...

New Delhi: Conceived by Ogilvy ... With no copy and no product, the ads demonstrate what Coke Zero is all about in the most minimalistic, simple and striking way possible. Greishma Singh, Vice ...

"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, ...

Ogilvy India, as a part of WPP Open X, has created the new 'Coke Zero Auditions' campaign playing off a universally ...

By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 hours 43 min ago By Ad Age Staff - 9 months ago ...

The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...

On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m. meeting with ...

On March 11, a new Coca-Cola ad featuring NJZ (NewJeans) sparked speculation about a potential world tour. Fans have been analyzing various elements in the commercial, linking them to a possible ...

Coca-Cola constantly churns out great financial results, but there’s no secret to its success other than consistent marketing ...

Coca-Cola is bringing back its famous ‘Share a Coke’ campaign, hoping to introduce a new generation of consumers to the platform ... campaign that in 2014 Coke claimed its Share a Coke ads had been ...

Coke Zero's 'Zero' calorie message ... 25 years old MakeMyTrip’s new ad-film features brand ambassadors Alia Bhatt and Ranveer Singh The travel portal celebrates their milestone by releasing ...

For the launch, Coca-Cola debuted a hero ad that asks, “Who Will You Share ... Beginning in April, new “Share a Coke” cans and bottles with individual names will begin rolling out across ...