Shondaland has promoted three executives to expanded roles as it aims to grow its communications/marketing, consumer products ...

Like any transformative technology, AI-powered content comes with a complex array of benefits and potential drawbacks that ...

The U.S. Supreme Court on Wednesday upheld an FDA decision that rejected a series of applications to market fruit-flavored ...

Brightly colored packaging does more than attract attention on store shelves. A new study in the Journal of Marketing reveals ...

Put yourself in your audience’s shoes and be brave enough to admit when something you thought was working just isn’t.

A technique first used to sell flowers and gifts has evolved into one of the financial service industry's most effective ...

Decisions pending in deceptive-marketing suits against nicotine products could soon forge a path for related litigation.

The FDA has rejected more than 1 million vaping products with flavors like “Jimmy the Juice Man Peachy Strawberry.” ...

Cole Johnson's journey from class project to revolutionizing in-store marketing is a tale of persistence and innovation.

These S-Works-tier Specialized x Allen Edmonds shoes were creative, unique, and totally infeasible, but an example of what ...

A unanimous Supreme Court on Wednesday overturned a lower court ruling and found the Food and Drug Administration acted ...