G Flip teased new music and debuted platinum blonde hair, courtesy of Chris Appleton, who told E! News the "magical" process behind the singer's new look.

Before you bleach, proper preparation is key to minimizing damage and ensuring the best results. “Make sure your hair isn’t ...

Emma Aerin Becker is an experienced beauty writer, focusing on shopping roundups, digital features, and trend stories. She's ...

Anyone with blonde hair will know the struggle of trying to keep brassiness at bay. The same goes for grey hair, but because ...

Until recently, just the thought of going from brunette to blonde made me shiver. How could someone like me, a tan-yet-pale ...

Through real-life stories and robust, evidence-based journalism, PS UK is a leading voice for women’s well-being, fitness, ...

With the turn of the season comes a chance to reinvent yourself. You can completely change up your style and vibe, becoming completely anew just with some minor tweaks. If you’re ready to shed your ...

Bronde hair is the goldilocks color between blonde and brunette. From caramel blends to honey-glazed highlights, find all the ...

Even Allure editors are cutting down on salon services to save money. Turns out this trend has other benefits, too.

Speaking at the event, Jaishankar said, “Today, we are a very optimistic society. If you ask young people in India, they feel that their life will get better, that in the next five years or next ten ...

A shadow root is all about adding a slightly darker shade to your roots to soften the contrast between your natural color and ...

Emily Ratajkowski is not hair for her new look. The model unveiled what she described as the "worst haircut" of her life, which featured shaggy bangs and chunky layers. "Oh, you thought I was ...