The Sephora sale is bringing major markdowns to fan-favorite makeup lines, including Selena Gomez's Rare Beauty and Rihanna's Fenty Beauty. Shop here.

Look, I get it: Your feeds are currently inundated with Sephora sale recommendations. From a gazillion new cream and liquid ...

Shopping on Amazon can sometimes feel like journeying into the Wild West. There are just so many products, and you never ...

Why We Love It: Clinique is always a safe bet for those with sensitive eyes. Its gel eyeliner—and a water-resistant and ...

Suede shoes can be a stylish addition to any outfit. However, suede is a super absorbent and thin fabric that easily picks up ...

Throughout my 13 years working as a beauty editor, I’ve tried countless variations on the best makeup brushes and beauty ...

The Rhode peptide lip shape is a buzzy product on TikTok, but does it pass the test for three PureWow editors? Let’s find out ...

As cruelty-free products become more popular in South Korea, vegan brands have started popping up, including Unleasha. The ...

We tested makeup products from Serena Williams’ cruelty-free beauty brand, Wyn Beauty, including its bestsellers.

This blurred, "hazy" aesthetic is trending for spring 2025 ( just ask pro makeup artists !), and Abrams has become the poster ...

The Grammy-nominated artist and Hourglass's new global brand partner chats with Bazaar about her favorite products ...

Urban Decay's 24/7 Lip Liner is just about the longest-lasting option on the market. The creamy gel formula has thousands of ...