The Who Was In Paris meme’s start on Twitter led to popularity on other social media platforms. It was there that the phrase became used in macros.

Report: Trump Saying He Will Pull U.S. Out of Paris Climate DealAmerica’s exit from the agreement wouldn’t doom the 195-country pact, but it would increase the danger the world faces from ...

Perhaps the most popular meme, fittingly for the Paris Olympics, is a riff on the “hang it in the Louvre” expression often applied to photos of iconic moments.