MARKETING-INTERACTIVE readers, and welcome back to the weekly roundup. This week, the world witnessed PUMA India's head-turning billboard, AirAsia's bold collaboration with American Tourister and ...

Meanwhile, if you want to stream something without paying a rental fee, twisting-thriller “Blink Twice” hits Prime Video and comedy “Saturday Night” lands on Netflix. The latter is the perfect watch ...

"Amazing looking shoe, amazing design, amazing fit, and an amazing price. I love this shoe. I love this product," says one ...

We’re not even a month into 2025 and there are already plenty of sneaker drops to get ready for. Between official reveals, ...

Puma shares slumped on Thursday as the German apparel maker’s preliminary fourth-quarter numbers disappointed analysts. Puma ...

Typos are the Achilles' heel in advertising. What could have been a strong ad can be overshadowed by a grammatical mistake or ...

Charlotte Hornets star LaMelo Ball and his sneaker sponsor, Puma, are set to release the greatest sneakers of all time.

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

Sportswear brand Puma announced a cost-cutting programme on Wednesday after reporting 2024 net profit below the prior year's ...

Rep. Mike Collins (R-Ga.) heavily criticized statements made by the Right Rev. Mariann Budde on Tuesday at the inaugural ...

BEBE REXHA has been let go by Warner Records after more than a decade with the label. The parting of ways has come following ...