Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its ...

Audi is launching a new sub-brand that does away with its iconic four-ring logo in a strategy to conquer new markets.

The hybrid car is expected to launch in late 2026, with deliveries starting in 2027. However, this hybrid model will not be available in China, where Nio will continue to offer only electric ...

Since the shuttering of the Saturn brand, it is now the only car make with an astronomical logo. There was lots of love for Saab’s various badges over the years, but I went with this photo.

Here’s the branding news we’re tracking this week. This week in branding news, Audi revealed a new logo, the hosiery brand ...

Audi introduces a new electric vehicle brand in China, ditching its iconic four-ring logo to target younger buyers.

In a report released yesterday, Jeff Chung from Citi maintained a Buy rating on Nio (NIO – Research Report), with a price target of ...

SHANGHAI (Reuters) - Chinese electric vehicle maker Nio is planning to launch its first ... consumers' preference for nimble small-sized cars. The European Union has imposed new tariffs of more ...

Audi is taking a radical step in China: a new electric car brand without the iconic four rings is intended to appeal to young ...

The new EV series will be tailored for the Chinese market, utilising local suppliers and technologies to tap into a growing ...

In order to combat slowing sales, German automotive giant Audi has formed a sister brand that will be tailored for and built ...

Nio will unveil the first model under the Firefly brand at its annual event on Dec 21. It is counting on the model to sell into Europe’s mass market with designs catering to European consumers’ ...