A Function of Beauty styling mousse perfect for wavy hair that needs a little extra TLC, adding just the right amount of ...

As concerns mount over potential health risks linked to chemical hair straighteners, one Black-owned haircare company is ...

“A pre-wash mask is an excellent choice for fine hair,” says Cavalcante. He recommends this one by Ouai, as it nourishes ...

Ben & Jerry's lawyers filed a complaint against parent company Unilever, sparking conversations online as some move to boycott Unilever.

Everything you ever wanted to know about hair bonds and bond-building products, including how Olaplex, K18, and other ...

The CPG’s beauty and well-being group was the first to pilot technology that has also delivered an increase in purchase ...

The Bachelor alum Rachael Kirkconnell shares her self-care must-haves, confidence tips, beauty essentials, and fashion ...

As the Executive Director of Hindustan Unilever’s Beauty and Wellbeing division and General Manager for Unilever South Asia's ...

PureWow is turning 15 years old, so what better way to celebrate than compiling beauty products I’ve loved for over a decade.