Read here for an update on the impact of Mattel's foray into Japanese manga, addressing revenue declines and leveraging ...
The concept’s creation is credited to a man named Bob Bernstein, who took an idea hatched by a McDonald’s franchiser in ...
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The 1970s gave us some of the most iconic and unique collectibles, many of which have since skyrocketed in value. Whether ...
This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon ...
Mattel teams up with TOKYOPOP to bring manga-style graphic novels featuring Hot Wheels and Barbie to children aged 8-12, set ...