I bought a tube of bright red lipstick. As I placed it onto my lips, I looked into the mirror and thought of Mom. My mother made a statement ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Of all the beauty trends that come and go, one lipstick shade has reigned supreme for decades: red. Whether vibrant, deep, ...

As soon as Nettie Lombardi, an 18-year-old makeup artist, saw her friend Anna Murphy, a Canadian makeup artist, post about ...

Here's an overview of the best new watches to drop at Watches and Wonders—the world's biggest watch fair—in Geneva, ...

Achieve the perfect pout with these high-quality lip liners! These waterproof, long-lasting lip pencils offer smooth ...

At the Cannes Film Festival, the Duchess of York embraced full-on glamour, pairing a monochrome Safiyaa gown with a statement ...

Khloé Kardashian showed off her shortest bob haircut in years in an Instagram post shared on March 29. See her dramatic chop, ...

Selena Gomez just channeled Carrie Bradshaw during her latest outing, and you won’t hear me complain about it. Gomez recently ...

Big brain energy is saving money on all the stuff you'll eventually need to buy anyway, like batteries, skincare, and so much ...

Following the fifth North America's Star Nail Artist challenge, in which sponsor brand, LECHAT , tasked contestants with ...

The world of beauty is vast, with countless products lining the shelves. Yet, even the most dedicated beauty enthusiasts and ...