Mr. Tidbit doesn’t mention cookie developments from Keebler as often as he does those from Nabisco — because there aren’t nearly as many new cookies from Keebler. But now there’s one, and ...

T he 1990s were a glorious time to be a kid, or even to be a kid at heart. That was especially true when it came to snacks, where new ones seemed to be conjured up by Keebler, Nabisco, General ...

In a big and risky move to reduce its dependence on the breakfast-cereal business, Kellogg Co. agreed to buy Keebler Foods Co. for $3.86 billion, or $42 a share. To push further outside the ...

Keebler shares shot up $8.75, or 25 percent, ... such as Nabisco and Pillsbury. Of the food assets left, Keebler, whose brands include Cheez-It and Famous Amos, ...

The Keebler-Sunshine combination with a 23 percent share of the business makes the firm a more formidable competitor to Nabisco, which has a 43 percent share, but only if “efficiencies” are in ...

BOSTON (CBS) – Phantom Gourmet recently purchased four bags of animal crackers from a local supermarket. The kid friendly contenders were Barbara's, Keebler, Nabisco, and Stauffer's.

Naturally peculiarIf there isn’t a peculiar new cookie flavor from Nabisco’s Oreo, chances are there’s a peculiar new cookie flavor from Nabisco’s Chips Ahoy!

Naturally peculiarIf there isn’t a peculiar new cookie flavor from Nabisco’s Oreo, chances are there’s a peculiar new cookie flavor from Nabisco’s Chips Ahoy!