Layering Success: How To Target High-Intent Users In Google Ads
Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.
From Authenticity To AI: What Marketing Leaders Need To Know For 2025
The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...
5 ways our marketing agency is leveling up in 2025
If you haven’t already implemented AI training, you’re missing out on a major opportunity to amplify. For us, 2025 is all ...
16 Takeaways Brands Can Glean From Nike’s Return To Brand Building
Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too ...
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Sparking Creativity, Igniting Change: Spark Agency Group Emerges as First Full-Service Indigenous Marketing and Communications Agency
A new joint venture and partnership is set to transform the marketing and communications landscape in Canada. Launched with the support of an Indigeno ...