A deep dive into the unseen systems behind Google Search – uncovering live experiments, entity-based infrastructure, AI ...

Summarizing online content is good for the search giant, not so much for publishers ai-pocalypse Google Search users are less ...

A new study finds that when AI Overviews are displayed on Google Search, users don't click on external links, and it is ...

AI search tools are on the rise, but SEO fundamentals remain critical. Learn how the two intersect and what it means for your ...

AI Overview's Impact on SEO. Google's new AI Overview feature in Search is at the heart of the evolving debate. AI Overview is designed to enhance search results by providing summarized answers to ...

Google’s first year with AI search was a wild ride. It will get wilder. Skip to content ... Google's own view on the impact of the March 2024 update is unsurprisingly positive.

The study, from MIT Lab scholars, measured the brain activity of subjects writing SAT essays with and without ChatGPT.

Google's announcement of new features for its generative AI search experiment reveals telling details about the company's vision for the future of its core product. On Wednesday, Google introduced ...

AI search providers such as OpenAI and Perplexity will eventually supplant Google and other conventional search engines, Cue said Wednesday. Apple plans to add those options in Safari down the road.

Google’s new chatbot-style AI Mode search experience, previously an experiment, is launching for US users. Publishers and marketers will have to adjust their search strategies once again.

In March 2024, website owner Morgan McBride was posing for photos in her half-renovated kitchen for a Google ad celebrating the ways the search giant had helped her family’s business grow.

As Google continues its shift to AI-based search, it's tempting to think of the potential search spin-off as a way to escape that trend. However, you may find few refuges in the coming years.