In this video, a quick and sparkly eye look is demonstrated that combines subtlety with glamour. The look is achievable in ...

Parineeti Chopra returned to YouTube recently as she shared a simple and quick makeup routine that is perfect for busy ...

For W's annual Originals Issue, we take stock of everything from breast implants and facelifts to TikTok shop.

French TikTok star Bách Buquen's mission is to "normalize makeup for men" and he will earn half a million dollars from ...

Apps like TikTok and Whatnot allow small-business owners to peddle their wares in real time—and make real profits.

Parineeti Chopra is back on camera — and this time, with the same warmth and honesty her fans adore. Making her first ...

As we all know, those high cheek apples start to descend with age, lines deepen and the jawline begins to soften and sag. But ...

South Korean internet personality Kim Ji-yoon, who is also the sister of Blackpink member Jisoo, has recently made her ...

Australia’s largest beauty retailer runs a lucrative loyalty program – and primary school-aged children are becoming hooked ...

Shay Mitchell has launched soothing, cooling, and hydrating face masks for kids as young as four years old in the name of ...

Results showed that videos activated brain areas linked to reward and emotion (the middle frontal gyrus and nucleus accumbens ...