Premium Japanese lingerie brand Wacoal India launches Cool Comfort Collection for the Spring/Summer 2025 season. Designed ...

What do bra fitting and body armor testing have in common? Andrea Porter's dissertation. When Porter took a sabbatical from ...

With the funding, the brand will further scale its business, which is expected to reach between $7 million and $8 million in revenue over the next 12 months, as well as expand its styles and ...

We might earn a commission if you make a purchase through one of the links. The McClatchy Commerce Content team, which is independent from our newsroom, oversees this content. When it comes to ...

Underoutfit is a brand that specializes in making bras that put comfort first, having earned the moniker “the most ...

Shopping for sports bras? Understand why some movement is beneficial for your comfort and spine while running.

Research from the University of Portsmouth suggests that bras offering excessive bounce reduction may come with hidden ...

Simulated conditions showed that bras eliminating breast movement led to higher spinal moments, which could elevate the risk of lumbar back pain. Researchers emphasised the importance of striking an ...

If you want another Maidenform option, we tested the Maidenform Women’s Custom Lift Strapless Underwire Bra, which can be worn six ways and has a comfortable, secure grip around the band to help ...

This ThirdLove wireless bra is one writer’s go-to thanks to its support, all-day comfort, smoothing design, and versatility. She wears it so often that she’s stocking up on more colors while sizes are ...

She agreed that traditional lingerie is falling out of favour: “Women are moving away from overly structured designs and are now reclaiming their bodies, feeling empowered to choose pieces that align ...

"Choosing recycled fabrics is a conscious decision, even though they cost 30% more than non-recycled alternatives. For us, sustainability is worth the investment because we believe in creating ...