Coca-Cola is reintroducing its iconic personalized bottle campaign, leveraging nostalgia and social media to expand its reach ...

Pepsi trucks were overturned and set on fire, bombs were hurled at the offices, and staff faced death threats. At one point, ...

The cola wars still haven't ended, and restaurants only serve either Pepsi or Coca-Cola, never both. Here are the fast-food ...

Turning on the heat in the Cola world, PepsiCo India has reignited its rivalry with Coca-Cola through a bold front-page ad. In its recent market strategy, Pepsico's has taken a jibe at its bigger ...

Some analysts believe that Pepsi has a shot at surpassing ... story of underdog PepsiCo's epic decades-long rivalry with reigning cola king Coca-Cola. The Bottom Line Times have changed since ...

Upputuru likes to believe that such brand rivalry has always been healthy ... Upputuru believes that the 'Anytime is Pepsi Time' response to Coca-Cola’s 'Half Time' campaign, is a smart strategic move ...

which cleverly challenged Coca-Cola's official sponsorship of the Cricket World Cup by emphasizing Pepsi's universal appeal. Mother Dairy's 'Milk Lifetime' Intervention Amidst the cola rivalry ...

Cola Giants Rekindles Rivalry Coca-Cola launched its ‘Halftime ... urging consumers to enjoy Pepsi at any moment, rather than waiting for a specific time. The rivalry between the two beverage ...

Pepsi: For over a century, Coca-Cola and Pepsi have been locked in a fizzy face-off, each vying for the title of soft drink supreme. This rivalry has spurred countless marketing campaigns ...