News

Coca-Cola’s clever new ad uses its logo in a refreshingly old-school way
A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...
Coca-Cola makes brillaint use of its logo in new 'literary' ad – and it's an instant classic
The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...
Irish Star on MSN6mon
Coca Cola fans are only just realising what the 'hidden message' is in its logo
when the Arden Square logo made its debut - "presented in a red box, with [Robinson's] Coca Cola script underlined with a ...
Creative Review8mon
Coca-Cola’s Olympics packaging through the ages
It featured “a simple design, utilising bold fonts and embellishing the eye-catching graphic nature of the Olympics logo at the time ... and tastes – much like the history of Olympic identity design. ...
Creative Bloq on MSN6d
Coca-Cola's new 'literary' ad is an instant classic
Cola's latest campaign can't help but bring to mind the phrase, 'if you've got it, flaunt it'. The brand's ingenious new ...
Fast Company24d
Coca-Cola brings back ‘Share a Coke’ for Gen Z
When “Share a Coke” first debuted in Australia in 2011, replacing the “Coca-Cola” logo on Coke bottles with ... for Fast Company’s Innovation by Design Awards is next Friday, April ...