Do you want to share a Coke? Do you miss having names on the side of Coca-Cola bottles? The Share A Coke campaign has returned?
Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience. Starting in April, Coca-Cola cans and bottles will feature ...
COCA-COLA is set to bring back its “legendary” bottles 12 years after they were discontinued. The iconic bottles came out in ...
First launched in 2011, the personalised packs delivered a sales uplift and engaged more young consumers, something Coke will ...
The Tesco marketing boss discusses dropping ‘Food Love Stories’, working “hand in glove” with retail media and being at one ...
Secondary schools in the central division are gearing up for a hectic week as two back-to-back athletics zone competitions ...
When times are tight, it's tempting to see marketing as a 'nice to have'. But brands in the know have been investing - and ...
At Adobe Summit, Coca-Cola CEO James Quincey shares his vision of a Minority Report-style future where we all appear in our own adverts, and get hounded by gen AI until we buy.
In 2025, it can seem as though the future generations of AI advocates promised have finally arrived. We see the benefits of ...
Beyond redesigning its packaging, Coca-Cola is actively working to change consumer behaviour through awareness campaigns and messaging directly on its bottles. The “Recycle Me Again” tagline, which ...
Artificial intelligence is rapidly transforming creative industries, redefining the processes of ideation and execution. Few companies embody this Artificial intelligence is rapidly transforming ...
Give yourself a break at church this Christmas." Church leaders are sponsoring a countrywide advertising campaign in what they say is a lighthearted bid to alert people to the real meaning of the ...
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