Whether you’re into bold, voluminous lashes or a more natural, fluttery effect, there’s always a new mascara promising to be your next favourite. We’ve put some of the latest 2025 launches to the test ...

Ava Welsing-Kitcher is a beauty expert with years of industry experience, accruing a wealth of knowledge when it comes to the ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...