New packaging, logo, color palette, and photography will unite the brand’s portfolio, including shave, body, hair, and ...

Intel revives and redefines its iconic 'Intel Inside' campaign with the new slogan 'That's the power of Intel Inside. ' The ...

"The town’s brand represents more than a logo or slogan, it recognizes perceptions and connectedness within the community. A ...

With a potato print-like technique and a logo inspired by lines scored into fresh dough, this identity pays homage to all the ...

Establishing a cohesive brand voice is more critical than ever for startups. A consistent brand identity not only resonates ...

When most people hear the words ‘London Taxi’, an image forms instantly. A black cab, iconic in shape, working on the capital ...

Ramesh Srinivasan, Head - Brand Marketing, PhonePe, shares insights on the brand’s marketing mantra, working with Amitabh ...

Anything can be an asset when you view it through the lens of brand identity. When you approach branding with this mindset, ...

The present-day competitive market makes packaging essential for product success. The protective function of packaging meets ...

People process visual content up to 60,000 times faster than big blocks of text. When used strategically, images, graphics, ...

The chief creative officer at Forward Studio shares his approach to creating meaningful airline visual identities ...