Beauty guru Avrey Ovard recounts the bold choice to let her mom bleach her hair platinum.

That’s why most brow and color pros recommend seeing a trained professional, especially for your first time. A licensed tech ...

Over-bleaching the hair will inevitably create brittle, dry hair that breaks easily,” says Zach Mesquit, Wella Professionals ...

The Uncut Gems actress, 35, appeared transformed as she modeled an all-white outfit and displayed a noticeable detail on her face at the Tribeca Film Festival in New York City on Saturday.

Mother Monster has done it again, and honestly, we're absolutely living for it. Just as June rolled around, Lady Gaga stepped ...

BEN Shenton was just 18 months old when his mother gave him up to a well-spoken blonde woman who swore she’d give him the ...

Rachel Zegler had fans doing a double take as she debuted a Grace Kelly-inspired hair transformation on Friday, June 7. While ...

The Hollywood heavyweight shared a first look teaser trailer from her upcoming movie, Kiss of the Spider Woman ...

Discover the beauty of purple and blue shampoos! Learn how to choose the right one to keep your trending blonde, brunette, or ...

Post-bleach hair care needs minimal disruption. A gentle, sulphate-free shampoo and hydrating conditioner need to be on your ...