Coconut Oil or Bond-Building Treatment: “Olaplex is the gold standard for strengthening hair,” Conner explains. “It’s best used before bleaching to prep the hair and after to maintain its ...

and the duration for which you keep the bleach on your hair. Following the best bleaching practices will help you achieve your desired look while doing the least damage to your hair. Hair bleach ...

All products featured on GQ are independently selected by GQ editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. The best purple ...

pro tips from the experts to prolong your colour and the best shampoos for bleached ends - because, trust me, I've tried them all. Firstly, when it comes to bleached hair, you've got a lot working ...