Fragrances can be expensive, which is why the best time to buy a new scent is when it’s on sale. This feminine scent boasts ...

From a newly opened London boutique on Chiltern Street to an exclusive collection with Disney coming in a couple of months, ...

As couples embrace more authentic wedding styles, brides are following suit with fresh-faced makeup that enhances their ...

National Vitamin C Day has arrived! Here are seven of the best Vitamin C beauty products to shop to achieve radiant skin.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

New packaging, logo, color palette, and photography will unite the brand’s portfolio, including shave, body, hair, and ...

Trump’s tariffs have rocked global trade. As the EU weighs its response, experts weigh in on what beauty and personal care ...

The bold, shimmering makeup of "Euphoria" is just as iconic as the show itself. But for Donni Davy, the makeup artist behind ...

I f you've always considered hair color to either be the kind you get in a salon or the box you buy at the drugstore, you're ...

Over the years the California-based brand’s Lip Butter Balms have expanded across various flavours, and sold out on numerous ...

Sydney Sweeney is continuing to enjoy some beach time after calling off her wedding to fiancé Jonathan Davino.

Southern Charm alum Cameran Eubanks opened up about a recent haircut and shared more beauty secrets. Read on to get the ...