The bayanihan spirit. It’s an age-old Filipino tradition of helping others without expecting anything in return, a core value ...
Tu B’Shevat is sometimes called the “New Year for the Trees,” and it’s a Jewish tradition that encourages planting trees, ...
In an era where global strategies frequently take center stage in international PR playbooks, it is easy to overlook the nuances associated with local culture.
By Herman M. Lagon Freely given is often barely appreciated. It is a hard truth to swallow, but it is one we see repeatedly, ...
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PhilStar Global on MSNHarnessing Sikolohiyang Pilipino in PRFor example, when a corporation conducts community ... As a country, we value bayanihan – or the concept of collective effort. In the PR space, this is a principle that can help drive campaigns ...
Harmony Week (March 17-23) celebrates Australia's amazing cultural diversity - and Carinity's employees represent a snapshot of that diversity.Our ...
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