How the Arsenal kits in 2025/26 could look if AI was in control of the designs...read full article ...

Throwing some retro love the way of the women’s game, adidas and Olympique Lyon have revealed a new Originals Icon lifestyle ...

Income increased across all three main revenue streams: matchday, broadcast and commercial. Mirroring that broader club ...

And the powerful voice of Vangelis Perpiniadis (with Ria Norma providing backing vocals) begins the monumental hymn “to ...

Liverpool has just announced signing a multi-year kit deal with Adidas. They won't be renewing their contract with Nike. In ...

“The jerseys worn during previous partnerships are some of the greatest ever created," Adidas chief executive Bjørn Gulden ..

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

Partnership will see the sports brand becoming the club's official kit partner from the 2025/26 season onwards ...

Liverpool has officially confirmed it will have its kits made by Adidas from next season with the deal with Nike coming to an end at the end of the current campaign.

Liverpool and Adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first from 1985-1996 and again from 2006-2012. During this time the Reds secured ...

“The jerseys worn during previous partnerships are some of the greatest ever created," Adidas chief executive ... Liverpool has a 15-point lead over Arsenal at the top of the Premier League ...