Following a pitch process, Airtel Africa has appointed Publicis Groupe Africa as its integrated marketing partner across 12 ...

When most people hear the word `marketing,` their minds drift to massive billboard campaigns, glossy TV ads and quirky ...

Suzuki, in partnership with Penquin, has released a new campaign for the 2025 Simola Hillclimb. Suzuki has partnered with ...

Club Med South Africa has partnered with the Nukakamma Talent Development Centre to offer training and career opportunities ...

In an era saturated with clickbait headlines, viral campaigns and `louder is better,` a quieter and more strategic form of ...

Tourvest has unveiled a brand identity that captures travel`s sense of possibility. Revealed for the first time at Africa`s ...

As consumer expectations evolve and generative AI reshapes the digital landscape, marketers must rethink strategies, embrace ...

Pick n Pay and agency partner Gorilla have claimed nine trophies out of their ten shortlisted entries, including Best in Show ...

The ability to `influence` has never been more powerful, or more scrutinised. For marketers, brands and creators, there`s an ...

The Marketing Research Foundation (MRF) has released the latest Marketing All Product Survey (MAPS®) dataset, encompassing ...

Keen to know what makes a pop-up activation successful? Saads Abrahams from media update spoke to Grant Macpherson, Chief ...

Liberty has announced a refreshed brand proposition, which is a celebration of inclusion and the contradictory nature of ...