If you’re going to celebrate Halloween with anyone, let it be the birthday girl. Kuromi, whose birthday happens to be on October 31st, is “wickedly cute” any day of the year — but this outfit takes it ...

Explosive demand for its Labubu dolls in overseas markets has driven the growth, since the toys sell for higher prices and ...

McDonald's new Happy Meal includes toys that fuse iconic characters from Teenage Mutant Ninja Turtles and Hello Kitty. See ...

The Chinese company Pop Mart is officially more valuable than industry giants Mattel and Sanrio, thanks to the popularity of ...

Fans of Hello Kitty and other Sanrio mascots can show off their favorite kawaii characters thanks to a new line of stainless ...

Fans of Hello Kitty, Cinnamoroll, Kuromi and more get a new reveal showcasing the Sanrio mascots in an all-new tropical way ...

The newest J.Crew and Vans sneakers are based on the #44 Deck Shoe, now known as the Authentic, the shoemaker’s first-ever ...

One of Baggu’s most coveted collaborations, Baggu x Hello Kitty and Friends, just got a fresh lineup of limited-edition ...

“It is nice to have [an H Mart] closer to where we are so we don’t to go all the way to Garden Grove or Irvine,” said Arthur ...

Sanrio’s Kuromi and My Melody turn 20 and 50 this year. What explains the cross-generational pull of cute characters in a hyper-fast world?

Sanrio's transforms into a high-margin licensing powerhouse with 44.9% revenue growth in FY2024. Read here for an analysis of SNROF stock here.

'CoComelon' & Hello Kitty firms Moonbug & Sanrio have struck a deal including a new series with characters from both like Cinnamoroll and JJ.