Beer giant Heineken has selected WPP as its global marketing and commerce partner, as it looks to leverage AI to enhance its ...

Wavemaker, Spark Foundry, PHD emerge as top media agencies, finds New Business Barometer 2024 report by COMvergence.

With allegations of price collusion and ad rate fixing against major media agencies, experts weigh in on the legal, financial ...

GroupM UK Chairman Mark Collins has announced retirement after being in the industry for 44 years. Collins made this ...

Utiq, the European AdTech company providing a Telco-powered infrastructure that leverages authentic, user-consented signals, has successfully integrated its technology with Adobe’s Real-Time Customer ...

We recently published a list of the 12 Best Advertising Stocks to Buy Now. In this article, we are going to take a look at ...

We recently published a list of the 12 Best Advertising Stocks to Buy Now. In this article, we are going to take a look at ...

GroupM has made an unusual bet in the generative AI space. The holding company's data and insights arm, Choreograph, is ...

Channel 4 has commissioned its first digital original drama, Beth, to release on its YouTube channel and across its streaming ...

British network Channel 4 has commissioned its first digital original drama.

As India’s ad market evolves, CCI's raids on global agencies and broadcasters raise concerns over price collusion, media ...