With slowing Lightning sales, rising tariffs and fierce EV competition, Ford’s $30,000 electric pickup could be its boldest ...

With a targeted price tag of just $30,000, the new battery-electric pickup Ford Motor Co. announced this week promises good ...

Ford Motor Co. is still betting billions on building electric vehicles in Kentucky, even as the industry loses federal ...

Ford unveiled a new assembly line on Monday, which CEO Jim Farley called the most radical change at Ford "since the Model T." ...

A sleek new Universal EV platform promises affordable, efficient electric pickups. Ford’s bet on streamlined manufacturing to ...

Ford has invested around $5 billion in its Louisville Assembly Complex, creating nearly 4,000 jobs, as it prepares for its next generation of electric vehicles. It will begin with Ford’s new midsize ...

Ford claims its new “assembly tree” and Universal EV Platform will make car manufacturing less physically strenuous for line ...

Ford said its combined investment of about $5 billion at the Kentucky assembly plant and Michigan battery plant is expected ...

Michigan is the birthplace of the American auto, home to the US car industry since the early 20th century. With automotive manufacturing in other parts of the world sprinting forward, the US auto ...

The Ford Universal EV platform will launch a midsize electric pickup in 2027. The new truck will start at $30,000.

The EV industry saw major moves this week as Xiaomi's new model drew surging demand, Ford unveiled a universal EV platform, ...

Ford is betting that affordability will win out with its $30,000 EV pickup and is skipping all of that fancy truck stuff that ...