Comcast plans to launch Universal Ads, a platform meant to attract advertisers of all sizes and grab back ad dollars from ...
New platform backed by big media players aims to streamline ad sales and attract smaller advertisers who had previously ...
NBCUniversal, Fox, Warner Bros. Discovery, DirecTV and Comcast execs discussed how their unusual new advertising ...
Ahead of the Consumer Electronic Show, today Comcast announced Universal Ads, a one-stop TV advertising platform that brings ...
Peacock president Kelly Campbell is leaving NBCUniversal, Deadline has confirmed. It comes three years after she joined the ...
Kelly Campbell is stepping down from her role as president of Peacock and direct-to-consumer at NBCUniversal, Variety has ...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. CES SMB CTV Amid CES announcements about the ...
Comcast announced Universal Ads, a platform uniting major media companies to streamline premium video advertising ... Read ...
IndieWire predicts 9 bold industry changes to come in 2025, from Bob Iger's successor to box office records to big M&A ...
Visions of mergers and more are dancing in the heads of streaming executives this Christmas. Do streaming executives see ...
At CES, company unveils new capabilities for engagement and customization along with data showing the power of TV advertising ...
Mark Marshall is in Las Vegas to unveil a suite of new products, and tout a jam-packed lineup of tentpole events coming to ...