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Starbucks CEO Is Too Cheap

CEO Brian Niccol must want to undermine the morale among some of his most critical workers. The coffee store company will ...

Starbucks is closing all its 'Pick-Up' locations. See which Illinois spots will be impacted

The move will impact approximately 80-90 Starbucks "Pick Up" stores across more than 20 states, including locations in Illinois. Some spots are facing permanent closure while others will be converted ...

Brian Niccol wants your Starbucks drink to be made within 4 minutes of ordering

Niccol said Starbucks was founded on customer experience, and wants to return the brand to a position of excellence.

Starbucks closing line of stores in Washington state. See which ones

Starbucks CEO Brian Niccol said the company's pickup-only locations no longer match the coffee chain's vision for a warmer ...

Coffee in under 4 minutes part of Starbucks CEO’s vision of becoming ‘world’s greatest customer service company again’

Starbucks' ultimate goal, its CEO says, is to return a community coffeehouse vibe to the world's largest coffee shop chain.

Starbucks CEO sets goals of 4 minute coffee, becoming ‘world’s greatest customer service company again’

Starbucks’ ultimate goal, its CEO says, is to return a community coffeehouse vibe to the world’s largest coffee shop chain.

Starbucks CEO Brian Niccol just put a positive spin on lagging sales. His pep talk may explain why the stock is up

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.

Starbucks CEO sets new time goal for baristas making your order

CEO sets a new service goal for baristas in order to improve in-store experience for customers, changes happen at stores across the U.S.

Starbucks’ CEO Scored in His First Year. Now Comes the Hard Part.

Brian Niccol has led Starbucks for almost a year, and it has been a bumpy ride to revamp the coffee chain’s brand. Wall ...