Wella Professionals, the No.1 Salon Color Brand in the World** with 140+ years of experience in the hair industry, recently ...

Wella also relaunched its iconic Color Touch line, now featuring a vegan formula and built-in Metal Purifier. The brand introduced new services like Grey Blending and Color Touch Melt, showcasing ...

This is the first time Perry has developed product, playing a core part in the testing and refinement process.

Wella Company is one of the world's leading beauty companies, comprised of a family of iconic brands such as the No. 1 Salon Color Brand in the World, Wella Professionals, and additional brands ...

“I’m loving the spring 2025 hair-color trends, which are all about warmth, dimension, and effortless beauty,” says Marie Nino, a stylist and colorist in New York City. On the horizon this ...

“Permanently dyeing the brows is a commitment that’s hard to get out of,” says celebrity makeup artist Renée Loiz. The ...

Many studies have shown that biotin supplementation can effectively combat hair loss, making it a cornerstone of the BioGrow RX formula that targets individuals seeking to restore their hair’s ...

Perfect for all hair types, this creme color formula offers 100 percent gray coverage and nourishing ingredients that will make your hair look shiny and healthy. The three-step routine includes ...