Gene Sarazen and Walter Hagen, back in 1923. “I didn’t know that,” added McArthur of this historical gem. What were we saying about every course and club having a story to tell?

Woods, Nicklaus and Walter Hagen (11) are the only golfers in history ... but no actual traction has been made to advance the two brands unifying into one.

Taking a page from social media, marketers increasingly taunt competitors by name to vie for young consumers’ attentions.

Maxfli®, a distinguished golf brand with a century-long legacy in performance and quality, announced a new golf ball ...

Dallas-Fort Worth has been deprived of a men’s Major golf championship since 1963 and a women’s Major since 1991. But things ...

PITTSBURGH, March 19, 2025 /PRNewswire/ -- Today, Maxfli®, a distinguished golf brand with a century-long legacy in performance and quality, announced a new golf ball partnership with world ...

Need a break? Play the USA TODAY Daily Crossword Puzzle. Walter Hagen matched Morris' record for the most consecutive majors won in a row when he captured the PGA Championship in 1924, 1925 ...

One of the key aspects of brand building is leveraging the right set of partnerships. While there are numerous options available to a brand to build its strategic marketing programs, deciding the ...