Ubisoft Entertainment SA’s founding Guillemot family are considering creating a new venture that would include certain Ubisoft assets as they seek to boost the French video-game company’s value, people familiar with the situation said.

Tencent and the Guillemot family are reportedly exploring a new venture to boost Ubisoft's value and regain control over key assets.

Ubisoft and Tencent are said to be "evaluating which assets to include" in a potential new venture. A new report may contain fresh clues about the apparent partnership between Ubisoft and Tencent, Ubisoft's fortunes continue to slide and the company looks for a way forward.