The consequences of an abbreviated or disregarded discovery can result in generic, forgettable brand messaging or messaging ...

Standing out in today’s modern marketing isn’t easy. It demands the use of right AI tools, insights, and smart strategi ...

As a business owner, you don’t need to run a seasonal business to benefit from seasonal marketing. From Valentine’s Day to Halloween, Easter to Christmas and the back-to-school rush, there are ...

From CTAs to checkout tweaks, this guide shares practical A/B test ideas to help you get more clicks, signups, and sales.

New data from Creative Equals shows a positive correlation between inclusive marketing and greater effectiveness among Effie ...

Learn how AI tools can boost productivity by 40%, generate leads, and transform your business with actionable strategies. AI ...

Are you implementing influencer marketing as the strategic core of your consumer journey or still treating it as just another ...

In a world where scrolling is second nature, influencers have become the bridge between brands and their audiences. Whether ...

Cinetic Marketing has promoted veteran strategists Charlie Olsky, Lauren Schwartz, Emilie Spiegel to senior vice president ...