Everything you need to know about Cécred's entry into Ulta—plus one Cosmo editor's comprehensive review of the line.

Promising review: "This product is the real deal. The first time I used it, I noticed a definite softening of the lines on my ...

Alexis Bellino just spiced up her style with a fresh new hair look. Read on to get the details and watch the video.

So many of us have spent years loathing our hair natural hair texture. But what if you could fall in love with your strands ...

My hair is wavy and frizzy. Every once in a great while, my waves resemble curls, but the frizz is always there. I've only ...

The Amazon Big Spring Sale ends tonight, and it’s been a surprisingly good week of discounts. Our deals editor, Sam Daly, has been fastidiously rounding up the 170-plus best deals from the sale, which ...

Sam has covered every Amazon sale for the Strategist the past two and a half years, so she knows when a deal is truly a good ...