The Marketing Mix, also called 4Ps, is a fundamental marketing concept that shows businesses the main elements they need for marketing their products and services effectively. Marketing Mix consists ...

Has Monzo’s increased marketing investment and focus on brand been enough to achieve its objectives of growing awareness and ...

When you think of corporate brand engagement in VR, Meta is typically the prime suspect. In the past, they’ve brokered ...

The South Australian Tourism Commission (SATC) is seeking a supplier to establish a Marketing Mix Model (MMM), AdNews can ...

In a fireside chat, Fernando Fernandez indicated his intention to move to a 'social first' marketing strategy, says Warren ...

Actively scan device characteristics for identification. Use precise geolocation data. Store and/or access information on a ...

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a ...

It was without doubt Derry’s best performance of the season, with lots of encouraging signs for the Oak Leaf county.

Building an AI-powered content supply chain requires a clear vision, strategic restructuring, new skill sets and thoughtful ...

Vidmob, a provider of creative data solutions, and Objective Platform, a specialist in holistic marketing measurement, have announced a strategic partnership to ...

Defending high profile sporting events from adversarial attacks requires a mix of experienced capabilities and a solid threat ...

Ready to launch your own e-commerce business? Discover a step-by-step guide with expert tips on planning, setting up, and ...