Pricing Strategy is highly appropriate for students who see themselves ... The course takes you across the different steps in this sequence, identifying the most common problem areas and searching for ...

Most marketers have learned the basics of pricing strategy in their business classes—cost-plus pricing, penetrative pricing, premium pricing, price skimming, and the like. Each was a solid theory on ...

As the technology continues to evolve, the key differentiator will be how companies use these tools to create value for both themselves and their customers.

So, now that you know growth investing is for you, let's take a closer look at the steps involved ... of the strategy: "It's far better to buy a wonderful company at a fair price than a fair ...

The premise of legendary P&G CEO A.G. Lafley's new book is that strategy is actually pretty ... It's a simple 5-step framework that's robust enough to make an $8 billion dollar decision.

Constructing a bull call spread involves the following steps: It should be noted ... A bull call spread strategy profits when the price of the underlying asset rises. If the price of the ...