Mattel is not the only powerhouse company getting in on the building set fun. Jazwares is also launching a new building set brand, BLDR, which features sets, including Squishmallows sets, anime sets, ...

Mattel introduces Mattel Brick Shop, a new brand in the building sets category promising high-quality bricks, easy-to-follow playbooks, and sturdy builds.

“Aaliyah’s smooth vocals and innovative sound helped shape ’90s R&B, and her influence on music and fashion continues to be ...

Barbie is in her mid-60s & still going strong, but she's not an antique yet. Pull back the pink curtain & discover the ...

Wondering what to gift your little girl for the Lunar New Year 2025? Mattel has released the new Barbie Lunar New Year Doll ...

The Barbie IP got a big boost in 2023 with the release of the Margot Robbie-starring “Barbie” movie, and the iconic doll only ...

The much-anticipated Aaliyah Barbie doll, released at midnight on January 16, 2025, on MattelCreations.com, sold out in just ...

“Our Aaliyah doll honors the life and sound of the chart-topping, record-breaking American musician,” reads the official ...

Retailing at $55, the Barbie was listed on Mattel Creations — a platform for collectible ... and was only available to members of a subscription-paying Barbie collectors group on the site. It was also ...

Aaliyah has joined the hallowed halls of legendary singers immortalized in Barbie form by doll maker Mattel. The collectible ...