Connected TV (CTV) advertising entered the programmatic advertising scene. Now, thanks to the mass adoption of streaming and ...

Houston's most expensive homes sold in February 2025 include a modern lakefront mansion in Seabrook and estates in Piney ...

It's a challenging transition, but one that is essential for marketing to maintain its strategic relevance in the modern ...

simply set an appropriate "marketing mix" of product, price, promotion, and place. The Emergence of Customer-Centricity In 1990, Bob Lauterborn wrote an article in Advertising Age, arguing that the ...

Quad/Graphics Inc., a marketing experience company, is expanding into the $26.6-billion branded solutions market.

Hurst Harbor Marina has been a staple on Lake Travis, adapting to changes in ownership, infrastructure and customer ...

Kassatex’s latest bath collection offers a fresh take on everyday luxury, blending traditional elegance with modern design ...

Oberoi Realty has recognised these evolving needs and integrated them into its developments. “We create thoughtfully designed, future-ready spaces that align with our customers’ aspirations, offering ...

Cyberpunk mixes high-tech with a crappy quality of life, usually set in dystopian futures where mega-corporations run the show and society is drowning in inequality and chaos. Popular films like ...

As technology, particularly AI, continues to transform industries across the globe, it opens up new opportunities for the ...

That’s basically the concept behind “treasure hunt” retailing, whereby a constantly changing assortment of items can be on ...